This well executed redesign of Christchurch classic car restorations specialists Auto Restorations’ website is a combined rebrand and website redesign project. It was well received by the client and their target audience. It has also considerably strengthened Auto Restoration’s online marketing and had a positive impact on their bottom line. Read the project sketch for more detail on the scope of the project.
Logo makeover steps two to five: Test the first iteration of the drawing at actual screen size. Simplify the detail of the car symbols, and bolden the line weights
Advertising & Promotion
Spread from Classic Car enthusiasts magazine, showing ‘page dominance’ achieved by the design of Auto Restorations’ 2010 advertising campaign.
Front cover of double gatefold.
First gatefold spread.
Web Design firm: MagentaDot Brands.
Web coding and CMS customisation: Zoomroom Interactive
2009–Present MagentaDot Brands
, Advertising and promotional
, Auto Restorations
, Classic auto restoration
, Digital illustration
, Logos and symbols
, Web content development
, Web content management
, Web content writing