“First in class” was a 2010–11 campaign of half page colour ads in a glossy Trans-Tasman Classic Car magazine for Auto Restorations’ services. The theme dedicates a series of half-page full colour ads to celebrate their 16 international award winning restorations, a little known fact and a newsworthy story with which to get the attention of their audience.
The gate fold eight-page folder format allows multiple facets of Auto Restorations’ capabilities as a firm to bask in the reflected glory of their restoration work, the calibre of which really shines on the AA grade card weight stock, impeccably printed and finished by Croft printing. The unfolding nature of the gatefold format stages the introduction of the award winning classic car restoration specialists.
“Welcome aboard”—the accordion six page folder format makes for an interactive and entertaining super-stretch sales brochure that contributed to the launch of a new Christchurch brand entering an already well served market. Superior Hummer Limo’s super-stretch Hummer limo, the largest of its type in Christchurch, is a real head-turner,
Attention to detail and exceptional service was Pionair’s speciality; Pionair was simultaneously a ‘best in class’ tour operator and an airline that specialised in private air charter. Pionair Unparalleled Journeys’ travel brochure offered exclusive, tailormade travel for the discerning First Class Independent Traveller (F.I.T.) market from North America, Europe and South America.