Social Media
I’m proficient at getting audiences to like, share, click and comment on social media posts, and familiar with effective tactics for encouraging engagement with social media marketing efforts.
Writing & Research
In order to write effectively in technical documents online or in print, writers need to listen to their clients and do their research.
“First in class” Classic car advertising
“First in class” was a 2010–11 campaign of half page colour ads in a glossy Trans-Tasman Classic Car magazine for Auto Restorations. The theme dedicates a series of half-page colour ads to celebrate their 16 international award winning restorations, a little known fact and a newsworthy story with which to get the attention of their audience.
MTC 2016 launch brochure
This brochure announces to MTC’s market news of the firm’s rename, rebrand, website and their exciting new Chieftain distributorship by showcasing their broad new range of products in an engaging, 12-page A4 format.
“Automotive dreams” brochure
The gate fold eight-page folder format allows multiple facets of Auto Restorations’ capabilities as a firm to bask in the reflected glory of their restoration work, the calibre of which really shines on the AA grade card weight stock, impeccably printed and finished by Croft printing.
