“First in class” was a 2010–11 campaign of half page colour ads in a glossy Trans-Tasman Classic Car magazine for Auto Restorations. The theme dedicates a series of half-page colour ads to celebrate their 16 international award winning restorations, a little known fact and a newsworthy story with which to get the attention of their audience.
The gate fold eight-page folder format allows multiple facets of Auto Restorations’ capabilities as a firm to bask in the reflected glory of their restoration work, the calibre of which really shines on the AA grade card weight stock, impeccably printed and finished by Croft printing.
“Welcome aboard”—the accordion six page folder format makes for an interactive and entertaining super-stretch sales brochure that contributed to the launch of a new Christchurch brand entering an already well served market. Superior Hummer Limo’s super-stretch Hummer limo, the largest of its type in Christchurch, is a real head-turner,