Events Management Group branding

EMG Events Management Group was a Christchurch firm established to support the performing arts and project manage the creation and development of large and small scale events such as outdoor theatre for the city council’s parks & recreation department, conferences, conventions and bespoke corporate events such as product launches and fundraisers.
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A logo for a website mapping all of Christchurch’s post earthquake recovery street art

Top Marks: top 40 logos

Waitui Single Malt Manuka Honey Golden Bay Whiskey packaging label
The power of visual communication is the ability to…

Talk less.

Although I’ve worked on many high-profile projects, I strive to give equal attention to the more commonplace assignments and small business clients. This is the small things that need to be precise—the directional signs, capabilities brochures, websites, product packaging, corporate collateral, After almost 40 years of practice, I am still excited by that challenge and the possibilities each new project presents.
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portrait with the fetching Stronger Chrischurch ballerina backdrop in Armagh Street, May 2015.

The rise & rise of Christchurch street art

Watch This Space logo design contest entry

Popular Urban Art or vandalism of private property? That thorny contention was settled unequivocally in post-quake Christchurch 2011. What now is considered pro-social and broadly popular urban art has morphed out of counter culture to become one of the totems of the fine art world. The gallery showcases my comp entry and a selection from my Stronger Christchurch, and Rise street art photo libraries.

Front cover Watch This Space logo presentation document

The front cover of my Watch This Space logo presentation document depicts the logo visualised screenprinted onto the back of a woman’s red hoodie garment.

Since the 2011 earthquakes Street Art is emerging all over the central city of Christchurch, like life it finds a way to vitalize empty sections and animate the bare walls that dominate the landscape with vibrant colour and youthful design.
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Proof of concept visual of Heather’s helping hands’ screen printed in two colours on white T-shirt.

The elements of iconic design: Heather’s helping hands’ branding

The iconic logo design elements of the “right” logo for my clients

To design the right logo for a business is crucial irrespective of the firm’s size. A successful design may meet the goals set in your design brief, but a truly enviable iconic design must also be relevant, relevant, enduring, distinctive, adaptable and for successful use in responsive web design, simple and bold are key criteria too.
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