Between 1998–99 I originated the product name and positioning statement, designed the brand and identity system, the software user interface and the first generation of the AbsoluteProof website, developed in collaboration with a firm in Reykjavik, Iceland.
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The large scale, wind-activated kinetic sculpture “Tree of Life” is a major, permanent Public Artwork by Phil Price of Christchurch, New Zealand. Commissioned by Peninsula Link* and installed in December 2012 at the Cranbourne Road exit site, in the suburb of Frankston, located in Melbourne, Victoria in Australia. The Cranbourne Road site on the Langwarrin exit ramp is one of the exit points for access to the McClelland Gallery + Sculpture Park**.
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The “Wow!” factor of the stretch Hummer limo, the largest of its type in Christchurch, means that the vehicle is a real head-turner, literally its own best advertisment.
When waiting to pick-up or dropping off clients the unique Super-Stretch Black Hummer Limousine garners a lot of attention from passers-by. In addition to handing out the “Welcome aboard” brochure to prospective clients, the brochure artwork is designed to double as a pair of A2 promotional posters or advertisements.
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First a 2010 advertising campaign of half page colour ads for Auto Restorations’ services in a glossy Trans-Tasman Classic Car magazine. The theme is to dedicate a series of ads to celebrate their 16 international award winning restorations, a little known fact and a newsworthy story with which to get the attention of their audience.
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As a brand builder I approached web design in 1998 with almost two decades of the experience of daily work in graphic design, working alongside great designers in advertising, design, illustration and photography so I was inspired, had a real enthusiasm to design great web experiences. I was inspired to confront the the limits of my knowledge and embrace the future of graphic design. I wanted to use this new media to communicate visually in attractive and useful ways.
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Illustration provides an overall impression of what an object is or does, how a process flows or functions, or to map or chart information with the aim of immediately engaging the viewer’s interest and understanding, and being memorable.
Information graphics or infographics are graphic visuals that represent data, information, processes, or knowledge and skills with the goal of making complex information clear and understood quickly.
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MagentaDot Brands can help with strategic name development whether for small startups or multi-national corporations, we can develop a list of viable options from which you can choose a cool new company or product name. A new name is really only well named with full brand trademark and domain name audit and clearance. Email or call to initiate your name development project.
While many of these company and product names are my own work, certain name origination projects are best served by two thinkers’ thoughts, a collaboration between myself and MagentaDot’s copywriter and editor Chrissie Terpstra. Browse our product naming portfolio for a look at how our service has worked well for others.
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Decima is a start-up research company that makes world leading products from a new scientific platform. It is a leader in R&D creating health solutions for people of all ages. Its prime focus is to develop safe products for everyday use that strengthen our body’s immune response systems.
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MagentaDot Brands’ logo makeover service can help with the makeover of old brands that are in need strengthening for website and high resolution printing use. This logo design makeover and the Atujara MCC logo makeover are new versions of fundamentally sound original concepts.
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The large scale, wind-activated kinetic sculpture “Tree of Life” is a major, permanent Public Artwork designed and made by Phil Price of Christchurch, New Zealand. The work was commissioned by Peninsula Link[1] and installed in December 2012 at the Cranbourne Road exit site, on the Langwarrin exit ramp. This is one of the exit points for access to the McClelland Gallery + Sculpture Park[2].
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This gallery of Phil Price Sculpture represents a selection of images form an 8 year ongoing collaboration between myself and Phil Price (Phil Price Sculpture and MagentaDot Brands). The collaboration is a work in progress that aims to progressively document both Phil’s completed kinetic works and selected work methodologies. This selection is of the best heroic photos of the wide range of Phil’s completed outdoor, wind-activated works, large, medium and small scale, from civic sculptures to private commissions in Australia and New Zealand.
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MagentaDot Brands 