Desktop publishing as in-house designer for Pionair was a path of discovery. Why is striving to make something look better worthy toil? There are benefits to clarity, ease of understanding for busy people justifies hours in production.
Read More
The multicolumn layout makes for an easy read and a flexible format that packs in plenty of information per page. Photography, illustration and other graphics make the newsletter more visually appealing and encouraging people to either dip into the articles that interest them first or read the newsletter from end to end.
Keep on reading!
The Southern DC3 brief was for a quality “retro” design to makeover AMY with the minimum of effort and cost while delivering the maximum power of visual communication to my client’s business.
Keep on reading!
Patron Richie McCaw chats with Dave Horsburgh on the cover of The Southern DC3 Trust “Help us reach for the sky” fundraising prospectus I designed and published in 2006–7.
My role was as Creative Director of the Trust and Mac operator, providing all creative services, photography and the desktop publishing of all print collateral. This provision of goods, branding and brand management services was under the auspices of Pionair Adventures for whom I was in-house Creative Designer at the time.
Keep on reading!
Working for Pionair Aviation in the old Air Force Tower at the Wigram Airfield in Christchurch, New Zealand and at Sydney Bankstown Airport in Australia, my strength at creating powerful brands that flow across all print and web media as well as hands-on skills with 3D objects and sign graphics was put to good use.
Keep on reading!
Pionair Australia was simultaneously an airline that specialised in private air charter and air cargo and a ‘best in class’ tour operator.
Read More