Hydro-excavation methodology short film

The two minute hydro-excavation methodology video

In support of the Trenchless Technologies print documents and the Case Studies section of the TruLine Civil website I was also commissioned to shoot and edit a two minute video clip of the resources and methods used for Hydo-Excavation in Christchurch city when installing the ultra-fast fibre network to businesses downtown.


Credits


Shooting: MagentaDot Brands
Director / editor: Thomas Rands


©magentadot brands

8 business and non-profit websites

Eurospace containers

Eurospace import an IKEA-like flat-packed, completely knocked down, galvanised steel containers. These kitset structures are of the sort that are suitable for storage, transport and for use as certain specialist types of buildings. The containers are delivered knocked down flat or so the customer assembles them on site. They have multiple uses such as transportable buildings, office space, storage containers, dangerous goods storage.
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Writing & Research: Technical

In order to write effectively in technical documents online or in print, writers need to do their research. My ability to get the facts straight and communicate them in ways that are engaging is showcased in my technical writing & research for the websites, blogs, and news feeds of these four clients; Velocette Racing New Zealand, Terranova thing, MTC Equipment and TruLine Civil. Depending on specific client needs, as is the case with the VRNZ project, or my own MagentaDot Brands portfolio website, blogs are integrated with a Facebook page.
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Cover of Case Study: Horizontal Infrastructure 01, TruLine Logo

TruLine case study docs

The website Case Studies are published from pdfs for inclusion in tender bid documents as required. The case studies are focussed on TruLine Civil’s methodologies as applied to specific contracts. Between 2008–11 this involved documentary location photography of completed projects from Punakaiki to Arthurs Pass. Since 2011 the project manager shifted up the priority going forward, shooting TruLine’s workplace methodologies  in progress at selected works in progress. This open-ended project has progressively provided a high quality image library that covers the gamut of TruLine’s civil engineering strengths and capabilities.
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TruLine Key Personnel CV document, front cover.

TruLine key personnel CVs

Tru-Line Civil Logo. Brands for New Zealand companies, Greymouth, New Zealand.A set of key personnel and management team CV documents have been prepared for the purposes of adding to tender bid documents in the appendices. They may also be integrated into the bid document proper depending on the specifications set out in the client request for information. The key personnel custom Word document template allows for the individual CVs to be recombined and re-ordered by the client on an ad-hoc basis then published in-house to suit the specific requirements of each tender bid.
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TruLine Capabilities Profile document, Pavement Construction front cover.

TruLine Capabilities Profiles

Resource documents produced to convey TruLine’s track record in terms of specialist skills, resources and leading edge technologies

To formulate impressive documentation for Tru-Line Civil within tight timeframes a collection of resource documents has been developed to compliment the Case Studies. They are created using a custom Word document template and included with TruLine’s tender bid documents as required, along with relevant case study documents and key personnel CVs.
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Terranova tiling website Laptop mockup of a cascade of 5 pages with the Homepage at the top of the stack.

An artisan tiler’s works: Terranova’s portfolio website

Terranova Tiling is a firm of tile installation craftsmen headed by master tiler Camillo Schulz. Camillo was trained and worked in Germany for ten years before emigrating to New Zealand in 2001. Terranova traces its history back to 2003.

I designed the Terranova logo and a business card for Camillo when he launched the firm in 2003 and designed their brand new website (along with back-end assistance from NuWeb) in 2015. During the briefing of the website Camillo paid me the professional compliment that the Terranova logo design was perfect as it was, and that feedback from his customers and business associates assured him branding remained as contemporary today as when it was first designed.

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Case studies for Civil Engineering firms. Why are they so beneficial?

Tru-Line Civil Logo. Brands for New Zealand companies, Greymouth, New Zealand.Two of my legacy clients merged to form TruLine Civil in 2011, I branded the merged civil engineering firm and developed a market positioning strategy in collaboration with the projects manager. To set TruLine apart from the crowd and influence the way their target audience perceives them we chose to emphasise the distinguishing feature of the firm, their methodology for completing civil works. Civil works methodology is a suitcase term, which when unpacked is the TruLine system of methods, this goes to depth and breadth of staff education, their training and hands-on experience, problem-solving skills, use of good judgement, creative thinking, and the ace up their sleeve, the firm’s exemplary level of employee retention. By creating their first website around that core of Civil Engineering case studies, including documentary photography, the meaning behind the brand’s mission “Excellence in Infrastucture” is shown to be backed-up by a reputation and ranking in the industry that is earned.

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Tru-Line Civil, corporate stationery system, business card, letterhead, mobile web, CD ROM, envelope, website

Hard working TruLine stationery system

The Tru-Line Civil rebrand’s good-looking corporate stationery system works hard and adapts easily. The design conforms to the world’s most popular business look. It is corporate—uncluttered, clean and impressive. The Tru-Line business system, consists of A4 letterhead, envelope, business card, with compliments slip and a versatile laminated and embossed document folder that is trimmed down from the same worksheet as the folder to create a custom Word document cover with a window. The system is easily manipulated and I can adapt it for almost any use. At the core of the system is the Tru-Line Civil logo, or “mark” and a separate block of text.
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Mingha Bluff culvert install 5

<< Gallery 3 | << Gallery 4 |

9:00–10:43 pm, completion of culvert installation

Tru-Line Civil Logo. Brands for New Zealand companies, Greymouth, New Zealand.Immediately after the final upstream section of culvert was placed at 9:10 pm, the 6 x high-tension steel threaded rebars were completely pushed through the 10.5m culvert. The multi-thread 80 ton post-tensioning of the culvert was executed using a Hydraulic Steel Rebar Tensioner. The task of tensioning the first tierod got underway just before 9:30 pm.
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Mingha Bluff culvert install 4

<< Gallery 3 | Gallery 5 >>

Installing the precast box culvert

Tru-Line Civil Logo. Brands for New Zealand companies, Greymouth, New Zealand.The 1.5m box culvert sections were crane lifted in and laid on the compacted granular backfill to the precise, g.p.s. specified line and laser-proven grade and depth. The bedding design for the box culvert was designed by the Opus Engineer who is knowledgeable about the Arthur’s Pass ground conditions which thereby ensured a successful installation.
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