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Hydro-excavation methodology short film

July 6, 2018 / magentadotbrands.com / No Comments

The two minute hydro-excavation methodology video

In support of the Trenchless Technologies print documents and the Case Studies section of the TruLine Civil website I was also commissioned to shoot and edit a two minute video clip of the resources and methods used for Hydo-Excavation in Christchurch city when installing the ultra-fast fibre network to businesses downtown.

Credits

Shooting: MagentaDot Brands
Director / editor: Thomas Rands

©magentadot brands

Before & Aftereffects

May 2, 2018 / magentadotbrands.com / No Comments

A picture is worth a thousand words but a good-looking picture is worth much more

Avoid the use of poor images for your promotions. The most successful publicity photos look lifelike, convincing, and are free of distracting clutter. Professional Photoshop retouching is a great way to correct poor photos to maximise the performance of your images. Being concerned with maximising image quality whether for reasons of pride if nothing else, is beside the point, because in the end everybody wants their pictures to look good on the web and in print.
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Proof of concept visual of Heather’s helping hands’ screen printed in two colours on white T-shirt.

The elements of iconic design: Heather’s helping hands’ branding

August 10, 2017 / magentadotbrands.com / No Comments

The iconic logo design elements of the “right” logo for my clients

To design the right logo for a business is crucial irrespective of the firm’s size. A successful design may meet the goals set in your design brief, but a truly enviable iconic design must also be relevant, relevant, enduring, distinctive, adaptable and for successful use in responsive web design, simple and bold are key criteria too.
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WorkPace Ergonomic resting software draft packaging concept 3D digital rendering.

WorkPace packaging: great brands stand out

July 31, 2017 / magentadotbrands.com / No Comments

Whenever I am working on a packaging design project I’m focussed on one thing, how can I add value. How can I by research, writing, developing messaging and design elements add value? What strategy can I develop that will make the WorkPace breaks and exercises software brand better and stronger? What can I develop that will help create engaging packaging design concepts that appeal to office workers and their managers?
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TruLine Capabilities Profiles

May 18, 2017 / magentadotbrands.com / No Comments

Resource documents produced to convey TruLine’s track record in terms of specialist skills, resources and leading edge technologies

To formulate impressive documentation for Tru-Line Civil within tight timeframes a collection of resource documents has been developed to compliment the Case Studies. They are created using a custom Word document template and included with TruLine’s tender bid documents as required, along with relevant case study documents and key personnel CVs.
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‘Only two for Everest’ book launch event

October 14, 2016 / magentadotbrands.com / No Comments

A friend’s father, Ed Cotter, has had a biographical book ‘Only two for Everest’ by author Lyn McKinnon (pictured above) published. This post contains galleries of the book launch event at the Sumner Surf Life Saving Club last Thursday night, 6 October 2016.

The book tells the untold story of Ed Cotter’s mountaineering career in the 1950s. It describes how a Kiwi expedition to the Himalaya, culminating in a first ascent of Mukut Parbat in NW India by Riddiford and Cotter, shaped climbing history.
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Mingha Bluff culvert install 4

July 19, 2016 / magentadotbrands.com / No Comments

<< Gallery 3 | Gallery 5 >>

Installing the precast box culvert

The 1.5m box culvert sections were crane lifted in and laid on the compacted granular backfill to the precise, g.p.s. specified line and laser-proven grade and depth. The bedding design for the box culvert was designed by the Opus Engineer who is knowledgeable about the Arthur’s Pass ground conditions which thereby ensured a successful installation.
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Mingha Bluff culvert install 3

July 18, 2016 / magentadotbrands.com / No Comments

| << Install Gallery 2 | Gallery 4 >> |

Excavation and preparation of the box culvert bedding foundation

The successful installation of precast box culverts begins with special site preparation for the foundation, typically referred to as bedding, on which the culvert will rest. TruLine Civil is an experienced Box Culvert installation contractor who understands the importance of bedding the culvert structure properly. The excavation cut was down to 4.8m below the rails.
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Mingha Bluff culvert install 2

July 18, 2016 / magentadotbrands.com / No Comments

| << Install Gallery 1 | Gallery 3 >> |

Precast reinforced concrete box culverts

Precast concrete box culverts are steel reinforced. There are several accepted ways to install the reinforcement and the overburden appropriately sizes the amount of steel reinforcement needed.

This box culvert has specific loads associated with this site and conditions of use in a high rainfall alpine area on the River Bealey riverbed beneath the Tranzalpine railway. These conditions include burial depth, rail traffic, waterway loading, and impact loadings. The reinforcement in these box culverts is significant and that same reinforcing along with quality concrete and installation by TruLine Civil ensures at least a 100 year life cycle of service for this valuable component of infrastructure.
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Mingha Bluff box culvert install 1

July 18, 2016 / magentadotbrands.com / No Comments

Install Gallery 2 >> |

Documentary photography project overview

This is the first of a series of 5 galleries documenting the install of a 10.5m reinforced concrete box culvert beneath the Christchurch – Greymouth “Tranzalpine” railway shot on the night of Sunday July 3, 2016 for client TruLine Civil’s website case study portfolio project. MagentaDot Brands documented the methodology for installing one of six under-rail reinforced concrete box culverts. Part of a package of civil works, TruLine Civil is delivering to the Mingha Bluff road realignment project.
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Horizontal Directional Drilling, Tru-Line Civil, Akaroa, documentary, photography, Akaroa Water Supply Stage 3, Reticulation Upgrade, Vermeer HDD,

HDD drilling method photoshoot Akaroa

July 25, 2014 / magentadotbrands.com / No Comments

Have just completed the multi-disciplinary set of tasks necessary to prep and publish a new portfolio of the location photo shoot for Tru-Line Civil last month in Akaroa. This new work/photography portfolio item can now be viewed here on the MagentaDot site, and in the form of a new case study page I’ve loaded onto the Tru-Line Civil website. The set of prep tasks mentioned has included:
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