Orana Park Chapman’s Zebra screen prints on front and back of a navy T-shirt

Wildlife Park T-shirts for Africa

Our 1992 competition winners, a range of wildlife art t-shirts that celebrate an international wildlife conservation success story: Orana’s African savannah top five


ORANA WILDLIFE PARK, MCLEANS ISLAND, CHRISTCHURCH


The retail market of the garment trade is tough, for an open range zoo like Orana Park, with one foot in the quality recreational experience sector and the other in the tourism sector, trading is highly seasonal. The competition for the customer’s discretionary spending dollar and the fact the park is a charitable trust that generates 95% of its income from gate takings and their ‘Trading Post’, demanded that the very best way of developing the Park’s new T-shirt range be used for this custom T-shirt design and print project.
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Poster Mr Fungus International Comic Mime

Fungustic slaprobatics: a poster for Mr Fungus

A poster for New Zealand‘s loudest mime

After training in London at the Desmond Jones School of Mime and earning a living on the competitive streets of Covent Garden and at various international busking festivals, at age 25 Fergus returned to New Zealand to work full time as an entertainer. He needed a logo and self-promotional publicity kit to enable him to market himself and provide to talent agencies. This poster is a photo montage produced using old school paste up and photolitho methods. Inverting the chair handstand ‘fungustic slaprobatic’ trick into a free-falling Mr Fungus was to play with the audience with a sort of Irish parachute sight gag, and making a poster that could be hung “correctly” upside down and still not make sense.
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Vinevax PWD brochure redesign cover

Trichoseal-spray: pruning wound dressing makeover

Vinevax_logo_radiused_256pxMore compelling design doesn’t mean prettier, or more arty. By more compelling I mean richer, more complete, better because it is more efficient, better because it is attractive in useful ways. The design of Vinevax’s new brand collateral isn’t merely about their product looking better on the shelf, but actually functioning better as an advertisement for itself in a competitive retail environment. The design has to do with the work of increasing sales by making Vinevax’s packaging beautiful and clear.

It’s exciting.
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